1. You see an outrageous post, such as a photo of lions prowling a Russian city to enforce stay-at-home orders during the pandemic. (Reality: The photo is from an old movie shoot.)
2. Your emotions—such as anger, amazement, or fear—instantly kick in. They block out the part of your brain that might say, “Wait, is this really true?” So you quickly share the post with all your followers.
3. When your followers see the post, their emotions are immediately triggered too. As a result, they share it with their followers. And the shock-and-share cycle goes on and on and on.
The Fix: Before you repost something, wait 30 seconds to make sure you aren’t reacting solely on emotion. Then ask yourself, “Do I know this is real?” If the answer is no, don’t hit “share” until you’ve done research. Keep reading to learn how!